Unique and exclusive African taste guaranteed to satisfy taste buds with original authentic African recipes.
Our Offering
Great value, generous portions and superior quality that appeals to all clientele in the tough economic climate.
Our Theme
Unique African theme for each site and branded uniforms for staff members.
Our Systems
Secure point of sale with web reporting for any franchisee to access store info when required.
Our Experience
The franchisor has more than 20 years of vast experience with multiple famous local & international brands at senior operational level.
Our Involvement
We have an experienced team of regional managers that oversee the running of stores and give constructive feedback to our franchisees.
Our Supply Chain
Direct supply from approved suppliers on a weekly basis with a negotiated head office pricing structure that benefits the franchisee.
Reasons to choose us
Guidance
A site feasibility study is available on request at NO cost to the franchisee.
Negotiation
The franchisor will assist in securing top sites and negotiating the best possible rentals with landlords.
Management
Project management is available for any shop set-up.
Fast Turn-Around
New stores are set up and completed within 21 working days after full payment is received.
Support
Operations support is offered for the first 7 days of a new shop opening & on an ongoing basis as required.
Routine Check-Ups
We do monthly store inspections and provide on the ground support.
Accounting
Bookkeeping services are available on a monthly basis at a minimum extra cost. (Optional)
Diversity
Halaal store concept is available.
Openness
Franchisee input & suggestions are welcome on new menu items or in-store specials, subject to approval from head office.
Going the extra mile
We assist in analysing and counting both the pedestrian and automobile traffic in front of our new upcoming best locations and set them as an ideal standard for your new operation.
While engaging landlords prior to store openings, we ensure we define easy access and visibility of our locations. Points such as store access, egress, visibility, parking, support, signage, services & proximity to anchor tenants or a food court are carefully considered.
We determine the Zimbabwean theme for each specific site depending on the area to appeal to the relevant desired market.
2 full weeks of training are provided by the franchisor before any new site opens and all staff and management are certified competent before a store can open.
Lastly, we assess how economic indicators may impact your site and set menu prices that are affordable and appealing to all clientele. This allows us to determine our projections and average price point per head as a guideline for our franchisee's operations.
Site Selection
Finding the right location
Location is the most critical point to the success of any restaurant business!
Depending on the size of the available site, there is an option
of a full-fledged fine-dining restaurant or a normal QSR (Quick Service
Restaurant), more commonly referred to as a take-away.
Requirements for shop sizes are from 80m² to 150m² depending on the concept.
Our site selection is based on the following criteria:
Viable anchor tenants surrounding the proposed site.
Customer profile and make-up of your most successful operations surrounding the available site.
Analysis of competitors in the current market to create a demographic profile of the site's best possible clientele.
Assessment of whether or not there is a cluster effect of competition stores surrounding the proposed site. Clustering can help build demand and brand awareness in some instances but may represent a genuine risk of investment in others. Determining customers access to these locations, centres or stand-alone sites. Bus? Car? Train or Walk-ins?
Some franchisors may feel that the effort in finding the right site for a particular unit is unnecessary, that the franchise system is strong enough to withstand even a so-so location; in our extensive experience, this is not the case and can be a risky oversight that we cannot afford.
Set-up Costs
Shop set-up costs range from US$45 000 to US$100 000 excl. VAT depending on shop size. This amount is due and payable before the store is set up.
Minimum opening stock order of US$1000 over and above set-up costs. Fixed royalty amount of US$350 per month for the first two years of the franchise agreement. Each store to be responsible for its own marketing in the first two years. Marketing guidelines will be provided on a monthly basis. Franchisees to arrange their own staff accommodation for outlying stores.
Ultimately, we understand that franchisees are not coming to a new franchise organisation solely on a "gut feeling". This is why we work tirelessly to ensure that all our new franchisees have a return on their investment in due course.
We
spend quality time analysing franchisee performance and give ongoing
operational support to ensure that a successful relationship is cemented
from the word "GO".
Welcome aboard and let's be part of our Zimbabwean grass-roots together!
